When should you care about being liked and when should you not care? It is a fine balancing act. When we are oversensitive and have a need to be liked, we find ourselves at the mercy of others. On the other hand when we don’t care when we should actually care, our message could be completely lost as our target audience may stare themselves blind against what they perceive to be undesirable characteristics.
We are often quite unaware of how our belief systems are influenced by various external factors, and how those beliefs may impact on our decisions and actions. Not interrogating information that we are being fed on a daily basis could quite easily lead to a skewed view of reality, which may lead to inappropriate decisions or actions. Reflecting on how we have come to our conclusions should be standard practice for leaders.